If this question occurs to you its natural. Yes, there is so much information available on social media including  You tube videos on every subject. But how much change actually occurs in people with all the advice available? Not much.

Permanent change is not possible, simply because when other people give you advice it does not necessarily resonate with you or it’s not something that you have arrived at yourself. All of us are creatures of habit and our brains are wired to work in a particular way based on our past experiences.

In the process of asking questions a coach helps you gain insight which rewires your brains so newer patterns of behaviour are formed. These newer patterns are representative of newer behaviours and are more permanent.